Natasha Lubis is an Indonesian artist based between Bali and Jakarta. Her practice explores internalized archetypes through representations of femininity, weaving cultural memory, psychological inquiry, and non- linear visual storytelling. Rooted in both the personal and the Jungian notion of the collective unconscious, her work reflects on how identity and subjectivity are shaped—through façades, myths, and inherited symbols.

She is drawn to the tension between perception and imagination, exploring how façade, artifice, and illusion shape feminine identity. Drawing on archival images of Indonesian women from the colonial era, she playfully reimagines these figures through a contemporary lens, reclaiming their agency and placing them within enchanted, whimsical tableaux.

Lubis blends digital and traditional techniques, often working with painting and mixed media to create layered, dreamlike scenes. Her recent work revisits three-dimensional forms beyond the canvas—a return to earlier methods that continue her dialogue with myth, folklore, and archetypal imagery as tools to navigate and reimagine both personal and cultural histories.

Through this blended approach, she bridges the introspective with the historical—weaving together inner worlds and broader cultural narratives where the mythical, melancholic, and whimsical coexist.